Register your business name with ASIC in 24-48 hours. Secure your brand identity, protect your trading name, and establish market presence. Complete registration service with trademark search and compliance support.
Not sure your business name is free? Check it below before you order.
All-in. Inc GST and the $47 ASIC fee.
+ GST, plus the ASIC fee
Happy Clients
Anyone trading under a name different from their legal or registered company name must register it
A few details for your business name application
Many business owners assume that registering a business name automatically protects their brand. It doesn't. A business name simply allows you to trade under a name that isn't your personal or company name. The real challenge is making sure the name is available, appropriate for your structure and unlikely to create problems later.
Before registering a name, we help clients understand the difference between a business name, a company and a trademark. That simple conversation often prevents expensive rebranding exercises down the track. We also ensure your business name is correctly linked to your ABN and registered for the right term.
The registration process itself only takes minutes. Choosing the right name and structure is what protects your business long after the paperwork is complete.
Simple 4-step process to secure and register your business name with ASIC
1 hour
Choose your preferred business name. We conduct comprehensive searches across ASIC, trademark databases, and domain registries to ensure availability and identify any conflicts.
2 hours
Complete your business name application with all required information. We verify business structure, ABN details, and ensure compliance with ASIC naming rules.
1 hour
We lodge your application with ASIC. Choose 1 year ($47 ASIC fee) or 3 years ($108 ASIC fee, $33 less than renewing every year).
24–48 hrs
Receive your business name registration certificate from ASIC. We provide guidance on using your registered name, renewal dates, and ongoing compliance.
Claim business expenses, reduce taxable income, and access tax deductions only available to ABN holders. Maximize your tax savings from day one.
Build trust with clients and suppliers. An ABN shows you're a legitimate registered business in Australia.
Receive payments without PAYG tax withheld. Issue tax invoices and get paid faster by clients and businesses.
Qualify for government grants, rebates, and business support programs. Many require a valid ABN as a minimum requirement.
Essential for GST registration when your turnover exceeds $75,000. We assess your needs and register you if required.
Open business bank accounts and access business loans. Most banks require an ABN to set up business accounts.
ASIC typically processes business name registrations within 24-48 hours if all information is correct and the name is available. Once approved, you can start trading under your registered business name immediately.
You can register your business name for 1 year ($47 ASIC fee) or 3 years ($108 ASIC fee). Three years costs $33 less than renewing every year ($141) and means fewer renewals. We suggest 3 years for established businesses and 1 year if you’re testing a new idea.
No. ASIC registers a business name against an ABN, so you need one first. If you don’t have one yet, leave the ABN box blank on the order form and we’ll help you apply for it (ABN registration is $99 + GST).
No. Business name registration and trademark registration are separate. ASIC business name registration gives you the right to use that name for trading in Australia. A trademark (registered with IP Australia) provides stronger legal protection against imitation. We can advise on whether you should also apply for trademark protection.
Your business name must not be identical to an existing registered name, must not include restricted words (like “bank” or “royal” without permission), shouldn’t be offensive, and must not mislead about your business activities. We ensure your chosen name complies with all ASIC rules.
Book your free 15 mins discovery call today and discover how we can help your business thrive
Nanak Accountants & Associates
Registered tax agent 26113345
